Halifax announce rebrand as Panthers
Halifax will now be known was Halifax Panthers following a club rebrand.
The Championship club have changed their logo which features a panther as part of the club’s rebrand.
Fax believe they can now appeal to a younger audience of supporters and be part of a growing brand.
Halifax were known as Blue Sox in the early days of the Super League era before changing to Halifax RLFC.
Halifax aren’t the first club to rebrand in 2020, with Super League clubs Wigan, Salford and Huddersfield also aiming to appeal to a wider audience.
🐾👊🏻🐾
A new era begins, kit and merch details coming up 🔥🔥#PanthersAreInTown pic.twitter.com/m6Kj9pYomP
— Halifax Panthers (@Halifax_RLFC) December 2, 2020
🐾 𝑨 𝑵𝑬𝑾 𝑬𝑹𝑨 𝑭𝑶𝑹 𝑹𝑼𝑮𝑩𝒀 𝑳𝑬𝑨𝑮𝑼𝑬 𝑰𝑵 𝑯𝑨𝑳𝑰𝑭𝑨𝑿 🐾
👨🏻💻 https://t.co/yFhcQpculd#PanthersAreInTown#rugbyleague #FaxForward pic.twitter.com/4Ptq50SN49
— Halifax Panthers (@Halifax_RLFC) December 2, 2020
Listen to The Final Hooter podcast, featuring exclusive interviews, every week. SUBSCRIBE to Love Rugby League on Apple Podcasts.